Guiding your life’s biggest financial moments

Personal Finance

When is Amazon Prime Day 2021?

Amazon prime boxes and envelopes delivered to a front door of residential building

Amazon.com’s annual Amazon Prime Day event is scheduled for 2021: June 21-22 the online sales giant announced today.

Amazon CFO Brian T. Olsavsky hinted at the earlier than usual dates of the annual event during Amazon’s first quarter earnings call recently.

Olsavsky cited the pending Summer Olympics and the fact that July, when Amazon typically holds its annual summer blowout sale, “is a big vacation month” as reasons to change the event schedule this year.

“So it might be better to have – for customers, salespeople, and salespeople to experience – a different time frame,” Olsavsky said. “We obviously experienced the reverse in 2020 by moving it to October, but we think it might be better timing later in the second quarter.”

Bargain hunters know Amazon Prime Day as an opportunity to secure a plethora of deals on all kinds of merchandise. Search traffic for queries such as “when is the day of first amazon” and “best deals on the day of first amazon” increases in the weeks and months leading up to the event as shoppers plan their spending to save money. expensive electronics and make early headway on vacation shopping. The event was designed in 2015 for juice sales during the summer retail slump. The transition from last year to October, due to the pandemic, sparked record Prime Day sales for Amazon and kicked off the holiday shopping season a month earlier.

Expect this year’s Prime Day event to sing with better deals than ever as Amazon responds to increased competition from Walmart, Target and even in some cases Costco now all offers free shipping and pickup. in-store the same day to siphon off Prime customers and compete with Amazon Prime Day. Other online retailers, responding to demands from customers who increasingly shop online during the lockdown, have also stepped up free (or nearly so) delivery.

Already announced deals for Amazon Prime Day 2021 include Amazon’s proprietary Fire TVs starting at $ 99, a 32-inch Toshiba Fire HD TV for $ 129.99 (was $ 199.99), $ 15 off on your first order of $ 100 from Prime Wardrobe and 21 free standard Amazon Photo prints.

This is typical. Over the past few years, Prime Day has offered huge deals on exclusive Amazon gadgets – including Echo personal assistive devices (“Alexa …”), Fire TV sticks, Kindles and the like. – as well as an array of trinkets, gewgaws and odds and ends for the flea market. -a-brac from other suppliers, large and small, as well as items from Amazon’s Whole Foods supermarket chain. Critics note that Prime Day was Amazon’s version of a garage sale, dumping a lot of silly and unsold inventory with only the occasional real treasure.

Many Prime Day offers will be published on Amazon.com weeks before Prime Day, and some can be pre-ordered by Prime members. Non-members can sign up for a 30-day free trial to take advantage of sales on Amazon Prime Day 2021. Not satisfied? Cancel membership before you start paying.

You may also like...

Leave a Reply